Deals Competition Heats Up As More Buyers Enter Hotels Marketplace

Hotel investors believe the current environment will accelerate a trend of increased interest in select-service properties due to their streamlined cost structure.

Speaking on the “Wall Street Talks” panel at the Hunter Hotel Investment Conference in Atlanta, Hersha Hospitality Trust President and Chief Operating Officer Neil Shah said the heightened investment in select-service began last cycle, and because of the complete “night and day difference between levels of cash burn between select-service and full-service hotels,” the industry will see more of that investment.

This current cycle also highlighted the entrepreneurial operators who better managed cash flow.

“That was a big divergence among the [real estate investment trusts], how many were brand-managed versus franchisee-managed and how much they burned cash accordingly,” he said.

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