Britannia Hotels acquires The Royal Clifton Hotel and Spa

The Royal Clifton Hotel and Spa, a landmark 120-bedroom hotel located in the seaside town of Merseyside, Southport has been sold to Britannia Hotels.

Originally built by local architect Thomas Withnell in the 1850s, the Royal Clifton Hotel is a renowned Southport building featuring a Victorian stucco façade.

The hotel sits in a prominent location directly on Southport’s promenade overlooking the Marine Lake, King’s Gardens and beach, and is only 100 metres from Lord Street, the town’s main shopping boulevard.

The business, which traded within a franchise agreement under Best Western, had been owned and operated by D’Urberville Hotels since 2015 and came to market through Christie and Co as part of the company’s planned exit strategy.

The sales process reportedly generated a high level of interest and viewings with a wide range of buyers, from local developers to national hotel operators, which resulted in nearly 20 offers on the hotel.

Ryan Lynn, director of Corporate Hotels at Christie and Co who handled the sale, said: “We started this proceed towards the end of 2019 and despite the effects of Covid, we were able to utilise our buyer network and generate an impressive amount of interest in the hotel, running multiple bidding processes which finally came to a head with completion last week.

“This emphasises how strong the market is and the current demand from buyers for hotels in the UK, particularly the North West, due to the booming staycation market.”

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